So we know there’s a downside to too much passion for your business, but what about too much focus? You can be blind to a project that isn’t working, but you can also be so myopic you don’t see opportunities for innovation. A great way to prevent myopia is...
When you’re an expert, you enjoy the benefit of having “higher-level” colleagues. In some cases, these contacts can be nearly as important as your relationships with your customers. We have an instinct to keep our business details private, but maybe it’s time to throw...
We know that when you position yourself as an expert, potential customers know you have valuable knowledge to share. And because you actually do have the knowledge, creating quality content they’ll be interested in is easy. But how do you get the word out? You already...
What do you believe? That sounds like a strange question when we’re talking about business, doesn’t it? You may have noticed this Roach Rants post a few months ago where I shared What I Believe. Hopefully, you connected with what I said there and found...
Hello Roach Rants readers! I’m coming to you from NYC this week, and I thought this would be a great location to share my thoughts on ass vs assets. That’s all about why you need an ass in your business. If you only hire people who are afraid to be honest,...
