This week I’m wrapping up our three-part series on the Client Journey looking at how to take potential buyers from Suspect to Lifelong Client.
This week, we’re looking at how to nurture your Prospects through the client journey from Customer to Client all the way to Lifelong Client.
To get more customers, there’s a set of steps you must take them through. Bringing on new clients is more about building relationships than selling.
In business, acknowledging a weakness and dealing with it takes strength. So be honest with yourself. Both you and your business will be better for it.
There’s more involved to advocacy in business than positive energy or cheerleading. To really advocate, you need brutal honesty.
I was a swimmer in college, and there’s one thing I took away that applies to business. Stay in your lane. But what does that have to do with the workplace?
When you’re considering a business partnership, tenacity in asking questions is a must. Especially when the asking feels socially uncomfortable.
Sometimes business partnerships don’t work out. No matter how small your company is now, you should prepare for the worst when you start out.
Is there a product or service missing in your business? A business partnership could be the answer. But what happens when it goes wrong?