When you’re an expert, you enjoy the benefit of having “higher-level” colleagues. In some cases, these contacts can be nearly as important as your relationships with your customers. We have an instinct to keep our business details private, but maybe it’s time to throw...
Now that you understand the benefits, you need to know how to succeed as an expert. First, understand you’re not the only one asking. Most experts wrestle with how to convey their command of their niche in an effective and authentic way that invites more and better...
Are you an expert? This is a great question, and one that I talked about on last week’s Roach Rants. (I’ll give you a hint, the answer is probably yes!) But what if you know you’re an expert, and you’re still unsure if you should create a business around that...
Here’s an important question that can have a surprising affect on your success: Are you an expert? Even more important is the follow-up: How do I know you’re an expert? If you’re knowledgeable about a subject where others are not, you’re an expert. #roachrants...
Now that you’re through the difficult task of writing your book, pat yourself on the back for a job well done. But the opportunity for relaxing won’t last for long. You’ve got to sell your book, and you need to find the best place to do that. Amazon is the current...
You’ve decided to make the leap and hire a ghostwriter, but you have no idea where to start. Ghostwriting is a niche industry after all, and many of us have never met or talked to a ghostwriter. But have no fear, Sean is here! I’ve come up with nine tips to help you...